Overview
Embark on a transformative journey with our MSc in Strategic Marketing - 18 months program. Dive deep into key topics such as market research, consumer behavior, branding, and digital marketing strategies. Our practical approach integrates real-world case studies and industry insights to equip you with actionable skills in navigating the dynamic digital landscape. Gain a competitive edge with hands-on experience and expert guidance from industry professionals. Elevate your marketing expertise and unlock new opportunities in the ever-evolving world of strategic marketing. Join us and take the first step towards a successful career in marketing.
Course structure
• Marketing Strategy
• Consumer Behavior
• Brand Management
• Digital Marketing
• Market Research
• International Marketing
• Marketing Analytics
• Retail Marketing
• Social Media Marketing
• Strategic Sales Management
Entry requirements
Accreditation
Key facts
MSc in Strategic Marketing - 18 months
● The MSc in Strategic Marketing - 18 months program is designed to equip students with the knowledge and skills necessary to excel in the dynamic field of marketing.● Upon completion of the program, students will have a deep understanding of strategic marketing principles, consumer behavior, market research, branding, and digital marketing.
● This course is highly industry-relevant, with a curriculum that is constantly updated to reflect the latest trends and developments in the marketing field.
● Students will have the opportunity to work on real-world marketing projects, gaining practical experience and building a strong portfolio to showcase their skills to potential employers.
● One of the unique features of this program is the emphasis on developing critical thinking and problem-solving skills, which are essential for success in the fast-paced world of marketing.
● The 18-month duration of the program allows students to delve deep into the subject matter and gain a comprehensive understanding of strategic marketing concepts.
● Graduates of the MSc in Strategic Marketing - 18 months program will be well-equipped to pursue a variety of career opportunities in marketing, advertising, public relations, and market research.
● Overall, this program offers a rigorous and comprehensive education in strategic marketing, preparing students for success in the competitive and ever-evolving field of marketing.
Why this course?
The MSc in Strategic Marketing - 18 months is essential for individuals looking to advance their careers in the dynamic field of marketing. This program provides in-depth knowledge and practical skills in strategic marketing planning, consumer behavior analysis, brand management, and digital marketing strategies. The 18-month duration allows students to delve deeper into the subject matter and gain a comprehensive understanding of the latest trends and techniques in the industry. According to the Office for National Statistics, the demand for marketing professionals in the UK is on the rise, with an estimated 3.1% increase in job opportunities over the next decade. Employers are seeking candidates with specialized skills in strategic marketing to drive business growth and stay ahead of the competition. By completing an MSc in Strategic Marketing, graduates can position themselves as valuable assets in the job market and command higher salaries, with an average starting salary of £30,000 per annum.| Job Growth | 3.1% |
|---|---|
| Average Starting Salary | £30,000 per annum |
Career path
| Career Roles | Key Responsibilities |
|---|---|
| Marketing Manager | Developing marketing strategies, overseeing campaigns, analyzing market trends |
| Brand Manager | Building brand awareness, managing brand positioning, developing brand strategies |
| Digital Marketing Specialist | Executing digital marketing campaigns, optimizing online presence, analyzing digital metrics |
| Market Research Analyst | Conducting market research, analyzing data, identifying market trends |